The White Hot Truth Of Marketing Mistakes

photo of the book White Hot Truth by Danielle LaPorte with an all white cover and the first 2 words of the title embossed and the 3rd word of the title in gold.

Is Danielle LaPorte a racist, white supremacist who doesn’t care about her audience, but still wants all your money? Or is this just terrible branding and marketing? Let’s look at the mistakes made and how an enlightened marketer could do better.